MANSUR GAVRIEL: DANCE CAMPAIGN
With the Dance campaign, Mansur Gavriel set out to expand its presence in the footwear category and drive awareness beyond bags. The new ballet flat—designed in New York and crafted in Italy—was engineered for comfort, versatility, and understated style. It sold out immediately, signaling strong demand for Mansur Gavriel’s distinct point of view in footwear.
_ project team
Melisa Goldie: Chief Marketing Officer
Rachel Mansur + Floriana Gavriel: Creative Direction
Photographer: Chaumont + Zaerpour
Video: Jacques Baguenier
_ services provided
360˚ Marketing Campaign
Creative Strategy
Media Strategy
Mansur Gavriel Dance Ballerina. Refined.
Effortless.
Made to Move.