DynamitE: SPRING CAMPAIGN CONCEPT
“Escape the ordinary” used lush imagery to highlight a new collection.
_ project team
Lynette Cortez: Creative Director
Kristen Male: Art Director
_ services provided
Creative Direction
Executive Consulting
InHouse / Agency Partner
_ collaborators
Coliena Rentmeester, Photographer
Sarah Gore Reeves, Stylist
Guy Merin, Video
![Flash photography, Window, Wood, Dress](https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/gQRHSn1LuxOUnZlqSK8osBN35LG2/image/d_ZEH3patv.jpg)
![Flash photography, Joint, Hairstyle, Shoulder, Plant, Leg, Flowerpot, Neck, Sleeve, Standing](https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/gQRHSn1LuxOUnZlqSK8osBN35LG2/image/hi35RDk__z.jpg)
![Joint, Window, Waist, Chair, Thigh](https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/gQRHSn1LuxOUnZlqSK8osBN35LG2/image/WAGnwGM8kD.jpg)
![Facial expression, Face, Hair, Smile, Skin, Shoulder, Leg, Muscle, Comfort, Neck](https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/gQRHSn1LuxOUnZlqSK8osBN35LG2/image/b4-5neNqij.jpg)
![Terrestrial plant, Botany](https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/gQRHSn1LuxOUnZlqSK8osBN35LG2/image/u5UDQoyrOP.jpg)
![Flash photography, Hair, Joint, Head, Shoulder, Leg, Muscle, Comfort, Neck, Thigh](https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/gQRHSn1LuxOUnZlqSK8osBN35LG2/image/BvEX6KKLhA.jpg)
![Human body, Flash photography, Hair, Hairstyle, Shoulder, Photograph, Leg, White, Muscle, Black](https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/gQRHSn1LuxOUnZlqSK8osBN35LG2/image/nkOBDWqtWd.jpg)
![Flash photography, Face, Head, Lip, Chin, Eyebrow, Eye, Eyelash, Fedora, Hat](https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/gQRHSn1LuxOUnZlqSK8osBN35LG2/image/nixGb-jFW8.jpg)
![People in nature, Clothing, Joint, Plant, Arm, Shoulder, Leg, Flowerpot, Botany, Waist](https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/gQRHSn1LuxOUnZlqSK8osBN35LG2/image/XiPKJJdL0l.jpg)
↳ Bold, colorful and tastefully sexy, the visual aesthetic we developed for the brand is in full flower here.
![Flash photography, Hair, Joint, Lip, Photograph, Shoulder, Eye, Blue, Azure, Neck](https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/gQRHSn1LuxOUnZlqSK8osBN35LG2/image/kg0JJ_UKxW.jpg)
![People in nature, Photograph, White, Black, Plant, Botany, Standing, Black-and-white, Gesture, Style](https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/gQRHSn1LuxOUnZlqSK8osBN35LG2/image/mDrcAHLYqj.jpg)
Hannah Ferguson starred in a luxe tropical story photographed by Coliena Rentmeester.