DynamitE: SPRING CAMPAIGN CONCEPT

“Escape the ordinary” used lush imagery to highlight a new collection.

_ project team

Lynette Cortez: Creative Director

Kristen Male: Art Director


_ services provided

Creative Direction
Executive Consulting
InHouse / Agency Partner

_ collaborators

Coliena Rentmeester, Photographer
Sarah Gore Reeves, Stylist
Guy Merin, Video

Flash photography, Window, Wood, Dress
Flash photography, Joint, Hairstyle, Shoulder, Plant, Leg, Flowerpot, Neck, Sleeve, Standing
Joint, Window, Waist, Chair, Thigh
Facial expression, Face, Hair, Smile, Skin, Shoulder, Leg, Muscle, Comfort, Neck
Terrestrial plant, Botany
Flash photography, Hair, Joint, Head, Shoulder, Leg, Muscle, Comfort, Neck, Thigh
Human body, Flash photography, Hair, Hairstyle, Shoulder, Photograph, Leg, White, Muscle, Black
Flash photography, Face, Head, Lip, Chin, Eyebrow, Eye, Eyelash, Fedora, Hat
People in nature, Clothing, Joint, Plant, Arm, Shoulder, Leg, Flowerpot, Botany, Waist

Bold, colorful and tastefully sexy, the visual aesthetic we developed for the brand is in full flower here.

Flash photography, Hair, Joint, Lip, Photograph, Shoulder, Eye, Blue, Azure, Neck
People in nature, Photograph, White, Black, Plant, Botany, Standing, Black-and-white, Gesture, Style

Hannah Ferguson starred in a luxe tropical story photographed by Coliena Rentmeester.