IPPOLITA JEWELRY: UNAPOLOGETICALLY YOU

Honoring the un-perfect nature of women, this unmistakably sensual and uniquely vibrant campaign captured the desire to dress for yourself and no one else.

_ project team

Lynette Cortez: Creative Director
Tonya Clinton: Art Director

_ services provided

Branding
Creative Direction
Executive Consulting
InHouse / Agency Partner

_ collaborators

Sarra Fleur Abou-El-Haj, Photographer
Cate Sheehy, Stylist
Hervé Claude Bernard, Hair
Andie Markoe-Byrne, Makeup

Hair, Joint, Skin, Lip, Chin, Hairstyle, Eyebrow, Shoulder, Photograph, Eyelash

Flash photography, Arm, Eyelash, Gesture, Finger, Happy

Hair, Lip, Hairstyle, Watch, Eyebrow, Black, Fashion, Neck, Sleeve, Gesture

Flash photography, Fashion design, Joint, Neck, Sleeve, Waist, Gesture, Thigh, Knee

Flash photography, Lip, Hand, Hairstyle, Arm, Shoulder, Eyebrow, Eyelash, Black, Fashion

Flash photography, Fashion model, Hair, Joint, Lip, Shoulder, Neck, Eyelash, Sleeve, Waist

Hair, Face, Forehead, Nose, Skin, Head, Lip, Chin, Hand, Eyebrow

Flash photography, One-piece garment, Hair, Lip, Shoulder, Neck, Sleeve, Eyelash, Waist, Dress

Flash photography, Human body, Lip, Hand, Eyelash, Neck, Gesture, Finger, Elbow

Flash photography, Lip, Eyebrow, Shoulder, Eyelash, Neck, Gesture, Makeover

Forehead, Hair, Joint, Skin, Head, Lip, Chin, Eyebrow, Shoulder, Eye

Flash photography, Hair, Joint, Shoulder, Eyelash, Neck, Sleeve

Hair, Face, Skin, Head, Lip, Chin, Eyebrow, Shoulder, Eye, Eyelash

Body jewelry, Lip, Chin, Eyebrow, Eyelash, Lipstick, Neck, Ear, Gesture, Makeover

Vision care, Body piercing, Flash photography, Lip, Eyelash, Earrings, Neck, Jaw, Ear

Flash photography, Lip, Shoulder, Eyelash, Neck, Sleeve, Makeover, Waist

Skin, Lip, Hand, Eyebrow, Shoulder, Eyelash, Neck, Ear, Sleeve, Gesture

Black. White. Simple.
Clean. Elegant. Glow.
Perfect. Un-Perfect.

Casting is so important and plays a major role in changing brand perception.

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